Features - Patterns by Jeff Fletcher - News Scope edited by Oliver Shapiro - Choices: Too Few or Too Many? by Rick Sapp - Sure, Unsure, or Insure? by Oliver Shapiro - SSR's Annual How to Sell
Departments - Your Two Cents Comments from readers - Retailer's Planning Calendar by Rick Sapp - Point of Impact: Supremely Thankful by Steve Comus - Muzzleblasts: Gun Show or Show Guns? by Jim Matthews - Battleground: Black Market- by Shelly Murdoc - Flashpoint: Georgia Firearms Retailer Regroups in Fight Against New York City-by Bob Hausman -Retailing Intelligence Report- Physican, Heal Thyself: Marketing Rx-by Bruce Bear - Industry On-Line - Insights: The Obscure and the Obvious by Bob Robb - Product Preview
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