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NATIONAL ASSOCIATION OF SPORTING GOODS WHOLESALERS |
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NASGW Helps Members "Site-In" With Enhanced Website
The National Association of Sporting Goods Wholesalers (NASGW) has focused on providing the sporting goods industry the ultimate in industry communication for the past half century, and today is no exception. That’s why the association is proud to introduce the latest enhancements to its comprehensive new website format that provides a one-of-a-kind link to the entire industry.
The NASGW is comprised of wholesalers, manufacturers and independent sales representatives with more than 300 member companies, which represent more than 12,000 employees. Its newly upgraded www.nasgw.org provides a complete membershipdirectory, where users can click on links that take them directly to companies’ websites, and is the only one in the industry that allows retailers this kind of invaluable access to wholesaler, manufacturer, and sales rep information. In short, the website provides the option to cross-reference these factions to determine the best value and benefits for savvy retailers, arming them with the critical knowledge needed to strategically grow their businesses.
It’s great to have so much crucial information right at your fingertips, which is why those accessing the website can click on product lines, link to important industry affiliates and media links, access the NASGW’s latest newsletter andget information regarding NASGW’s annual meeting/expo and other key upcoming industry events. And the industry is taking notice, with hits on the website up by 100,000 monthly visitors recently! “We have already received overwhelmingly positive feedback on the new format of the site,” says NASGW President Wayne Smith. “We wanted to provide a simple, accessible, yet comprehensive solution for those looking to maneuver through the huge amountof information available. We’ve spent an enormous amount of time and effort developing it, so it’s great to know thatthe strategic new tools we’re providing on the site are being appreciated by the industry it was designed to serve.”
The NASGW is well known for unifying industry factions to reach mutual goals, and the new website is just another function of that mission. It continues its work in numerous contributions, acting as a channel for information through raising awareness and support of important causes and organizations to help grow and improve the industry. And this newestcontribution’s connectivity and ease of use is just a key stroke away,helping users who have their ‘sites’ set on finding out more about key members of the sporting goods industry.For more information about the NASGW, contact the association at PO Box 881525, Port St. Lucie, FL 34988 • (772) 621-7162 • Or visit www.nasgw.org. |