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BOGS BOOTS - Jul/August Product Preview |
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Bogs Boots Deliver User Benefits, Offer New Dealer Opportunities
The newly introduced line of Bogs Boots, designed to meet the most severe demands of active hunters and other outdoorsmen, has been designed to deliver new levels of user comfort, warmth and moisture protection, all at price points that give dealers a distinct selling edge.
The secret behind these remarkable boots is the exclusive Bogs MT (Moisture Transfer) technology – the world's first and only four-way stretch, waterproof and breathable neoprene. Beneath the tough outer shell is a breathable perforated foam pad, a 2mm airmesh lining that moves moisture, and a waterproof, breathable membrane.
In other words, water cannot get into your boots, but perspiration can get out, making them a three-season boot. Cool on a September afternoon, warm on a December hike though the snow (rated to as low as 65 below zero) and waterproof on a rainy March day. And comfortable through it all.
Among the new models introduced for 2008 is the Osmosis MT Model 52009. Combining all of the unequaled features built into every Bogs boot, this superior quality model has an MSRP of $90.
Other features include a seamless four-way stretch neoprene sockliner that eliminates friction points and adjusts to fit any width foot and is breathable, anti-fungal and odor-resistant; and a non-slip, non-marking rubber outsole.
With a fresh start in the field, Bogs studied consumer needs and preferences to determine what is most important when boots are worn in the field under any weather conditions. One by one, they pinpointed the most important consumer demands, and then created a totally new line of boots with innovative solutions that offer new performance levels for each of these user needs. # # # For more information about the growing family of Bogs Boots for the outdoors call 800.201.2070, e-mail info@bogsfootwear.com or visit the Bogs web site, www.bogsfootwear.com. |