Three Hot Camouflage Clothing Choices for 2019

Not sure what camo clothing to stock in 2019? Here are three solid picks to consider for your store that your customers are sure to love.
Three Hot Camouflage Clothing Choices for 2019

In an earlier feature, three companies that work with retailers to promote and sell more camo clothing were showcased with their best tips for selling camo clothing.

Capitalizing on those tips could make cash registers ring more frequently in 2019. But which camo lines should you have in your store? Stick with the popular brands? Take a flyer on a smaller company or relatively unknown brand?

In this follow-up article, we highlight three more clothing lines to consider stocking in your store.

Nomad Apparel is relatively new on the scene but has made great inroads in the market.

Nomad

From the Nomad Outdoor website, the company’s mission is: “To build the most innovative, authentic hunting apparel to inspire a community to experience and protect the traditions of hunting and to empower everyone on their next expedition.”

Nomad designs and creates high-end, high-quality garments that appeal to hunters who know performance has a price, and are willing to pay for it. Nomad categorizes its offerings into four groups, Whitetail, Big Game, Turkey and Lifestyle, with gear for men, women and children, and uses camouflage patterns from Kryptek, Mossy Oak and Realtree. Nomad also uses its proprietary Veil Cervidae camo pattern in its Big Game clothing line.

Customers who purchase Sitka have a strong connection with the brand and often make follow-up purchases of other items in the line.

Sitka Gear

Now owned by W.L. Gore & Associates, Sitka Gear was founded in 2009 by serious big-game hunters who demanded quality and expected performance from their hunting gear.

The company focuses on using high-quality materials and construction methods to produce exceptional clothing and gear designed to protect and conceal dedicated hunters in a wide variety of habitats and weather conditions.

Sitka currently offers five camouflage patterns, all under the proprietary Gore Optifade brand: Elevated II, Open Country, Subalpine, Waterfowl Marsh and Waterfowl Timber, to cover everything from hunting from a treestand, to spot-and-stalk adventures on the plains and in the mountains, to pursuing ducks and geese in fields and flooded timber.

Walls has a legacy brand name many consumers know, but offers today's camo patterns in a variety of fabrics.

Walls

Perhaps known by some more for its coveralls and other workwear, Walls Outdoor Goods has been producing durable, dependable hunting camouflage outerwear for years. The company reports it “is the brand of work wear, western wear and hunting gear for men and women who work hard and play hard outdoors.”

Walls introduced its proprietary HID3 Camo pattern in early 2018. HID3 Camo is exclusive to Walls Pro Series of hunting clothing. "The decision to develop the HID3 camo pattern and to incorporate the design into our full concealment system stems from a growing performance hunt market,” said Brad Bromstead, vice president of marketing and merchandising at Walls Outdoor Goods. “The technology behind our HID3 concealment system establishes Walls Pro Series as a performance brand, equipping our hunters with the essential tools for success.”

Walls also offers men’s, women’s and kids’ camouflage in Realtree and Mossy Oak patterns.



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