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05.22.2025 The latest news and information for industry-leading professionals in the increasingly dynamic shooting sports industry.

ShootingSportsRetailer.com 12 New Red-Dots for 2025 Innovative new technologies and functional improvements are driving the red-dot market. Read more

ShootingSportsRetailer.com 6 Rising Gun, Optic and Outdoor Gear Brands These new companies might not be on your radar yet, but they’re worth a serious look. Read more

ShootingSportsRetailer.com Firefield Rapidstrike LPVO Riflescope Firefield’s Rapidstrike 1-10x24mm LPVO Riflescope is the latest addition to its Rapidstrike series. Read more

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