Staying Ahead of the Retail Curve

Back to the E-Newsletter Archive Optics of Unique Design and Value.

12.11.2025

The latest news and information for industry-leading professionals in the increasingly dynamic shooting sports industry.

Staying Ahead of the Retail Curve

Use these 15 strategies to make every aspect of your business stronger.

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Wide View. Clear Lens. Better Results.

If your pistol had a red-dot optic that offered a wider field of view and an exceptionally clear front lens, how fast could you be? Find out with the Trijicon SRO.

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Sponsored by: Trijicon, Inc

Clearing Common Pistol Malfunctions

Fast Fixes, Common Causes and basic prevention for semi-automatic pistol malfunctions.

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Akkar Coot Magnum Shotgun

Akkar USA’s feature-filled Coot Magnum 12-gauge is a hard-hitting over/under shotgun.

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YOU SHOULD READ

What makes a $22 Opinel Knife so damn special?

Esquire

Suggest a story

YOU SHOULD STOCK

Breakthrough Clean Technologies Suppressor Cleaning Kit

Shooting Sports Retailer

NORTHWEST NEWS

Boise foothills gun range approved by Ada County

KTVB

SOUTHWEST NEWS

Palatial sports estate in Gilbert with go-kart track, shooting range, more listed for $20M

KTAR News 92.3 FM

NORTH-CENTRAL NEWS

Check out the state-of-the-art shooting experience In Superior

Duluth Country Radio

SOUTH-CENTRAL NEWS

New waterfowl endowment good for Arkansas, ducks

The Arkansas Democrat-Gazette

NORTHEAST NEWS

Former vegetarian animal lover reveals why she's now a hot shot HUNTER who adores meat

Daily Mail

SOUTHEAST NEWS

Man opens fire inside crowded metro Atlanta restaurant, customers shoot back

MSN

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