G5 Prime Articles

Prime Divide Lineup

New-for-2026 Prime Divide Series

Available in four lengths — 31, 33, 35 and 37 inches — and two brace heights for each length — the new Prime Divide lineup provides a personalized offering for any bowhunter.

November 17, 2025

FD New Bows Compound Bows lead pic

2025’s Compound Bows

New-age compound bows come packed with fantastic features that will have your bowhunting patrons reaching for their wallets.

September 11, 2025

Collage bow pyramid lead pic

Creating the Ultimate Bow Pyramid

Tips to stock your store right.

Gear Roundup Compound Bows lead pic

Gear Roundup: Compound Bows

New-age compound bows come packed with fantastic features that will have your bowhunting patrons reaching for their wallets.

Prime 6a web lead pic

Bow Review: Prime Form

The first of its kind, Prime’s 2025 flagship bow — the Form — is a hybrid created using unique engineering principles to connect carbon and aluminum at key points of the riser.