In The Field

So-called “trophy hunting” gets a bad rap, but the real story is that any legal, ethical hunt can be a trophy worth celebrating.

Huntworth’s new Kenora and Halifax jackets use Heat Boost graphene technology to deliver quiet, late-season warmth with hunter-friendly features.

The GPO Centuri 4X 4-16x44i Compact delivers impressive short length, wide field of view, crisply adjustable turrets and dependable performance that make it a standout optics option for tactical retailers.

Handgun hunting is growing fast. Learn what customers need, which firearms and accessories to recommend, and how to stay on top of state laws.

Built for rugged hunts, the CRKT Altai fixed-blade knife adds a ferro rod, sharpening rod and glove-friendly grip to a lightweight field-ready design.

From lightweight hunting cans to modular shotgun models, these five new suppressors highlight why 2026 is shaping up to be the year of the suppressor.

Thermal and NV optics are turning night hunting into a major retail opportunity, with the latest scopes and sights helping hunters own the dark.

Muddy Outdoors’ compact Cloak OZ3 and OZ5 ozone generators give hunters rechargeable, whisper-quiet scent control with customizable output for the blind or treestand.

Help hunters take their harvest from field to freezer with the knives, grinders, seasonings, and vacuum sealers they need for successful DIY deer processing.

The effects of self defense shootings can be overwhelming for the unprepared.

It’s all the rage, but is long-range hunting really good for the future of the sport we all love?

Caldwell’s VelociRadar Chronograph gives shooters a greater understanding of what their rounds are doing at the muzzle and down range.

The corner-crossing lawsuit is finally settled, in favor of public land hunters.

Velvet hunting seasons are becoming a popular choice for impatient hunters to get in the woods sooner. Are you ready to outfit these warm-weather hunters this fall?

Success can be elusive, especially when the prize is a trophy whitetail buck.

Gundog owners aren’t shy about spending on their dog’s needs. Are you stocking the right gear?

A solid, easily deployed shooting rest can pay huge dividends in the field.

New mentorship coalition aims to increase opportunities in hunting and shooting sports.