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Sig Sauer crafts the snag-free P938 SAS for the concealed carry market.

Deliver massive knockdown power and devastating patterns.

Ultrasonic cleaning provides service and sales opportunities.

Enhanced optics deliver advanced digital night-vision capabilities.

April 27, 2022, marks Federal Ammunition’s 100-year anniversary. This video provides a quick recap of the company’s history, and gives you a behind-the-scenes peek of the manufacturing plant as it looks today.

The biggest show in the industry delivers countless new product releases.

Engineered with advanced materials to wick moisture and protect firearms from rust.

New Zeiss SFL 40 binoculars are available in two sizes, 8x40 and 10x40, and provide exceptional optical performance combined with a compact and lightweight design.

Hunters are planning fall trips now. Be ready to help make their hunts better.

A clear, precise view without sacrificing comfort.

It might take a little extra time, but good instruction will protect your store and your customers.

Corrosion-resistant ammo for hunting the backcountry or the back 40.

Selling optics effectively requires an investment in knowledge and experience.

Savage is putting its own twist on the classic American-made bolt action.

Ultra-low-profile weapon light delivers 500 lumens.

U.S. LawShield provides education and legal support for lawful gun owners

Big-game hunters aren’t all cut from the same cloth, and it’s important to serve their varying needs effectively.

Futuristically styled revolver launches darts farther and faster.

The Government of Canada recently announced it will remove pre-entry COVID test requirement for fully vaccinated travelers on April 1, 2022.

The Bone-Dri Gun & Ammo Bag protects handguns and ammunition from corrosion and rust.