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SHOT Show 20 Taurus floor photo by clemons f4159788da6a13a05c7755e7e3b29890 200129 142502

5 Things You Should Not Do the Week After SHOT Show

Coming home from SHOT Show with all kinds of ideas and new motivations is exciting but may overwhelm you. Instead of telling you what to do, our show veteran offers five things you shouldn’t do — specifically the week after SHOT Show ends.
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Should Your Store Stock Trapping Gear?

Fur prices are at rock bottom, but trappers keep buying gear and setting traps. Find out how you can get in on the action and start catering to a new customer.
SHOW Show floor Mossberg Photo by Alan Clemons1 e991f65cda8cad0d03a7ea8cd2674507

SHOT Show Success Is all About the Schedule

Decades of attendance at the SHOT Show have taught me a precise schedule is the key to focus, sanity, output and success. With a schedule, I’ll accomplish 90 percent of my goals — no one is perfect. Here’s a scheduling blueprint to keep you on track, save steps, maximize time and enhance productivity.
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No Oxymoron: The Fun Side of Taxes

Taxes can be fun? Not exactly, but federal tax rules permit write-offs and deductions for a number of enjoyable activities, events and other expenditures. Here's what to know.
Range AR rifle shooting targets Photo Alan Clemons2 e991f65cda8cad0d03a7ea8cd2674507

Business Tip: It's all in the Presentation

The guns we sell have triggers and so do the customers we sell them to. Trip the right triggers and sales will follow.
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Make Your SHOT Show Count

Getting the most out of your SHOT Show experience takes planning and a little strategy.
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The Fine Line Between Socializing and Customer Relations

Is the time your employees spend yakking it up with customers promoting the good of the business, or simply being abused?
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Hunting Retailer Show Announces Rick and Julie Kreuter, Hosts of “Beyond the Hunt,” to Host Morning Coffee

Meet Rick and Julie Kreuter, hosts of TV’s “Beyond the Hunt,” while networking with fellow attendees at the Hunting Retailer Show Retailer Roundtables.
Sig Sauer Academy long range shooting rifle optics suppressor Photo Alan Clemons1 f4159788da6a13a05c7755e7e3b29890 200107 162502

How To Offer a Discount at Your Gun Store Without Losing Money

How do you make sure your discount program isn't costing you profit? And how do you take advantage of discounts from your suppliers?
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What We Know About Gun Shop Customers

Four basic types of shoppers come into your store. Here's how you sell to each one of them.
Browning rifle Leupold riflescope in field Jace Bauserman f4159788da6a13a05c7755e7e3b29890

Browning, Leupold Offer Affordable Hunting Package

Browning and Leupold combine for a combo your customers will want to take afield.
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Hodgdon's Reloading Road Show Spurs Repeat Business

Playing host to the Reloading Road Show put on by Hodgdon Powder and other leading companies can put you in touch with a steady stream of repeat business.
Shot Show University general 1 Photo Alan Clemons f4159788da6a13a05c7755e7e3b29890 200105 112501

2020 SHOT University Has Stellar Seminar Lineup

Each year the day before SHOT Show opens, NSSF hosts its premier educational event for firearms retailers and range owners: SHOT University. The forum holds something for all business owners in this sector of our industry.
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Is a Chatbot Right for Your Store?

Learn how to take a hands-off approach to messenger marketing with the aid of a chatbot.
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Hitting Your Target With Social Media Advertising

Free social media marketing is dead. But here are five reasons your firearms business will benefit from social media advertising.
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New Bait & Tackle Business Website and Magazine

Grand View Outdoors has launched a new website and magazine – Bait & Tackle Business – that provide fishing industry retailers information and a competitive edge in bait, tackle and equipment niches.
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How to Sell Your Customer the Right Knife

You might be surprised at how much your customers don't know when they're shopping for a hunting knife.