Gear

With the Badlands Vario pack system you can sell your customers on its versatility for their hunting and outdoors activities.

You have the guns, optics and ammunition. Don’t forget the other must-have items that shooters need to care for their equipment.

The capable Henry Single Shot fills a niche in the break-action rifle market.

The capable Henry Single Shot fills a niche in the break-action rifle market.

Protecting your hearing with quality aids is a smart thing to do. Help your customers by offering products they can use at the range and in the field.

The Inter Ordnance series of rifles, carbines and pistols represent an excellent product for shooters looking to get into the AR-15 game without spending a small fortune. Retailers should be able to make great margins while offering consumers a quality product.

Hornady pushes into 2020 with innovative, new products and plenty of carryover from its past successes.

Maximize sales potential by focusing on intended use and the other elements that serve that purpose.

Turkey guns are tricked-out specialty rigs these days, with loads of hunter-friendly options for customization. Here's what you should consider when stocking the shelves.

The author puts the IWI Masada 9mm through its paces to provide a closer look at this new striker-fired pistol.

Check out some of the hottest new products for tactical shooters.

Millions of garage-bench gunmakers and amateur gunsmiths can help you offset market swings in firearm sales.

Pistols fitted with optics aren’t anything new, but over the past few years they’ve become more popular than ever. Here's a look at what may be coming in the future.

Montana Rifle Company, makers of premium custom rifles for 25 years, has closed amid efforts to financially restructure.

Ruger's American Pistol is combat-capable and fit for any hand.

Taking a family-friendly approach with youth guns, gear and instruction will make your business and the shooting sports stronger.

Modern Airguns deliver expanded shooting opportunities, surprising firepower and serious sales potential.