Industry News: New CCI Rimfire Ammo, Weinkauf Joins Velocity, TrueTimber Partners With John Deere

New CCI rimfire ammo is being released in five loads in 17- and 22-caliber rounds with a thin jacket and polymer tip for better performance.
Industry News: New CCI Rimfire Ammo, Weinkauf Joins Velocity, TrueTimber Partners With John Deere

Here are some updates and the latest shooting sports news in the industry:

New CCI rimfire ammo is being released in five loads in 17- and 22-caliber rounds with a thin jacket and polymer tip for better performance.

The ammunition is being revealed during the 2019 SHOT Show this week in Las Vegas.

“We are excited to introduce these new products for rimfire shooters and hunters,” said CCI Product Director Rick Stoeckel. “We know our customers will be pleased with all five options.”

The list includes VNT 17 Mach 2 17-grain; VNT 22 WMR 30-grain; Quiet-22 Semi-Auto 22 LR 45-grain lead round nose; Clean-22 Standard Velocity 22 LR 40-grain poly-coated lead round nose; and Clean-22 High Velocity 22 LR 40-grain poly-coated lead round nose.

Last year, CCI extended the range and devastation of magnum rimfire with the VNT bullet design. Now varmint hunters and target shooters can get the same performance and precision in 17 Mach 2 and 22 WMR. The new loads feature a Speer bullet with an extremely thin jacket and polymer tip that team up to offer flat trajectories, superb long-range accuracy and explosive terminal performance on impact.

New Quiet-22 Semi-Auto drastically reduces the volume of standard 22 LR rounds, while cycling flawlessly through semi-automatic rifles and handguns. The accurate, low-velocity loads provide similar results of shooting through a suppressor—without the suppressor.

New Clean-22 uses an exclusive polymer bullet coating to greatly reduce copper and lead fouling in the barrel without leaving a residue. It also cuts lead buildup in suppressors 60 to 80 percent. Sub-Sonic and High Velocity loads feature a 40-grain round nose lead bullet designed for better performance.

Weinkauf New VP for Velocity Outdoor

Mike Weinkauf of Ravin Crossbows has been named Vice President of Marketing Communications for Velocity Outdoor.

Weinkauf comes to Velocity Outdoor as part of its acquisition of Ravin Crossbows. In this role, he will be responsible for continuing to strengthen all the Velocity Outdoor Brands with his strong marketing background.

“Mike and his Ravin team introduced their first crossbow in January 2017 and up-ended the crossbow category with their groundbreaking HeliCoil technology,” said Steve Upham Vice President of Sales & Marketing for Velocity Outdoor.

Weinkauf's career includes 13 years with Babe Winkelman Productions, where he was responsible for production, marketing, advertising sales, profit and loss, and television syndication. He joined Field Logic as Executive Vice President and Chief Marketing Officer. In 2015, he joined Ravin Crossbows and has been instrumental in promoting the brand as a leader in the archery industry.

"It is a distinct pleasure to work with the Velocity Outdoor Team," Weinkauf said. "I look forward to helping the Velocity Outdoor team achieve dynamic growth in years to come. I see continued achievement as Velocity Outdoor expands in the years to come.”

TrueTimber Partners with John Deere Children’s Apparel

Well-known machinery manufacturer John Deere has partnered with TrueTimber on an exclusive collection of children’s apparel and accessories in TrueTimber’s popular Strata and Kanati patterns.

TrueTimber has partnered with John Deere Children's Apparel for two new camouflage offerings. (Photo: TrueTimber)

Trade professionals attending the 2019 NSSF SHOT Show in Las Vegas will have an opportunity to see several of these products on display at the TrueTimber booth (#10332).

“We’re proud to partner with respected manufacturers all across the globe to give customers the most realistic camouflage products on the market,” said TrueTimber CEO Rusty Sellars. “At the 2019 SHOT Show, we’re excited to have a number of John Deere products on display at the TrueTimber booth. John Deere has been a valuable partner, with several children’s apparel products available in our true-to-life Strata and Kanati patterns. From T-shirts and outerwear to hats and backpacks, John Deere’s collection of TrueTimber apparel and accessories are must-see products for SHOT Show attendees this year.”

TrueTimber Kanati
The TrueTimber Kanati pattern utilizes high-fidelity digital photography and groundbreaking technology to capture the truest colors, details and silhouettes.

TrueTimber Strata
TrueTimber Strata incorporates macro and micro camo schematics — the macro design breaks up the human outline at all distances, while the micro elements melt into any terrain at close range.

Aguila Offers Bulk 5.56 Ammo

Aguila Ammunition is offering bulk packaging for its 5.56 caliber ammo.

"If there is a way to meet the needs of our customers, we try to do exactly that," says John Domolky, Director of Sales for Texas Armament and Technology (TxAT). "For the shooting sports enthusiast especially, it's important to stock up on ammunition. Buying in bulk tends to be more convenient."
The 5.56x45 Full Metal Jacket Boat Tail is a 3.56 gram, 55-grain round now offered in a 300-round bulk package with an MSRP of $119.99. Aguila will continue to offer its 50-round box configuration of the 5.56x45 62 grain products currently on the market.
The 5.56 bulk packaging will be available at Academy, Brownell's, Sportsman's Warehouse, Turner's Outdoorsman, Atwood's Farm & Ranch, Midway USA and other retailers that carry the Aguila Ammunition product line. Domolky said Aguila plans "to expand the bulk packaging to other products in the near future."
The 5.56 round is perfect for long-range performance with a velocity of 3260 FPS and is designed for 24-inch barrels. From target shooting and hunting to tactical applications, its unique boat tail design gives precision shooters greater accuracy and consistency.


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