business Articles

Don’t let your shop be a gateway for people looking to fast-track their way through the industry.

Begun just nine years ago as a spinoff of Israel Military Industries, IWI is seeing significant sales growth in the sporting industry.

One of the most recent implications of the Tax Cuts and Jobs Act is the complete overhaul of the W-4 form. With tax season upon us, it’s a good idea for business owners to examine some of the ways in which this familiar document has changed.

More reasons exist today to own a safe than ever, including protecting personal documents, jewelry, family heirlooms and firearms. Learn these successful strategies to sell more safes.

To find the best recipe for success with your email newsletters, experiment and adjust. Commonly called A/B testing, the process of finding out what your customers respond to requires patience and time thanks to the number of variables at play.

Every business needs to be prepared for news media attention during an election year. Here are some need-to-know concepts about working with the news media.

Without a solid marketing plan it is difficult to collect leads, build the operation’s “brand” or increase sales. As important as traditional marketing has been in the past, digital marketing is quickly surpassing it.

If your business and sales are stuck in neutral, it could be time to put a marketing campaign into high gear.

As the nation’s oldest and largest firearms distributor, Sports South has gone far beyond basic dealer services. Through innovation and consistent management, this 178-year-old, fifth-generation family operation has earned a reputation as the most respected distributor in the firearms industry.

Coming home from SHOT Show with all kinds of ideas and new motivations is exciting but may overwhelm you. Instead of telling you what to do, our show veteran offers five things you shouldn’t do — specifically the week after SHOT Show ends.

Decades of attendance at the SHOT Show have taught me a precise schedule is the key to focus, sanity, output and success. With a schedule, I’ll accomplish 90 percent of my goals — no one is perfect. Here’s a scheduling blueprint to keep you on track, save steps, maximize time and enhance productivity.

Taxes can be fun? Not exactly, but federal tax rules permit write-offs and deductions for a number of enjoyable activities, events and other expenditures. Here's what to know.

The guns we sell have triggers and so do the customers we sell them to. Trip the right triggers and sales will follow.