handguns Articles

When customers come in to purchase a new pistol, ammo or other gear, don't forget to ask whether they need a durable case to transport everything securely.

Knowing more than your competition about night sights for handguns — one of the most popular things shooters shop for and add — can stimulate more retail sales and profits.

Crimson Trace, recognized as America’s top brand of laser sights in a Southwick Associates nationwide survey, continues to offer laser...

Crimson Trace, recognized as America’s top brand of laser sights in a Southwick Associates nationwide survey, continues to offer laser...

Due to the wide variety of wardrobe types, women have it particularly tough when it comes to finding safe, secure, and effective ways to carry a concealed gun.

If you’re one of those hard-to-satisfy folks whose mood, likes and dislikes change on a dime, you just might fall in love with the Sig Sauer P320.

You see, the new SW22 Victory pistol is made for add-on sales. It’s designed from the ground up to accept aftermarket barrels, grips, and sights - just for starters.

Check out these three handguns that are moving fast off the shelves.

Though rifles, carbines and submachine guns seem to get most of the spotlight when talking tactical .22s, there is no shortage of rimfire pistols on the market.

You're the experts. Tell us what you think are the gems and dogs of the 2014 handgun world.

Magnum Research Inc. has introduced three new models to its Desert Eagle 1911 line. The Desert Eagle 1911G, 1911C, and 1911U are now available in stainless steel.

With loads of new semi-autos in the market, where does the classic revolver fit with your customers?

There’s nothing wrong with a given pistol simply because a newer model has come out, but the desire for the latest and greatest can often cause customers to pass over earlier guns. So, what’s a retailer to do?