optics Articles

Harnessing Liquid Crystal technology, Konus has designed the Konuspro EL-30 with 10 black reticle designs that can be switched with the touch of a button.

There's no market in the shooting sports industry that people think they know more about despite actually knowing less.

It’s important to know what it takes to outfit your hunting customers for success. A veteran hunter and shopper offers three easy ideas to meet this goal.

Four models of the Pulsar Trail LRF, designed for hunting varmints and predators, are now shipping to dealers.

Crimson Trace has released 11 new riflescopes designed to meet the needs of tactical, long range, hunting and recreational firearms enthusiasts.

Knowing specific distances is critical for hunters and shooters, which makes the new Halo Z1000 laser rangefinder something to consider.

Sightmark’s new Core Shot A-Spec bridges the gap between a full-sized and mini red dot sight, making it perfect for AR pistols and SBRs.

Crimson Trace has a new line of red dot sights designed for 3-gun competitors, home defenders, hunters and recreational firearms enthusiasts.

The new ThOR LT thermal scope series from ATN is built with quality and affordability in mind. The streamlined design...

Customers who purchase any new Crimson Trace laser sight will be eligible to receive a free Crimson Tactical Light — the Rail Master CMR-208 tactical light.

SIG SAUER Electro-Optics' award-winning Ballistic Data Xchange Rangefinder and Riflescope System is now available in retail stores for hunting season.

The new Helion XQ28F thermal monocular will be a significant addition to the line of Pulsar Helion products with many features of the existing monoculars.

Crosman Corporation, following approval of its board of directors, has changed its holding company's name to Velocity Outdoor.