optics Articles

Steady glassing with a binocular or spotting scope begins with a rock-solid tripod. Here are four brand new models from Vortex Optics.

Delivering affordable high-quality optics and versatility, the Firefield 20-60x60AE Spotting Scope Kit features a wide magnification range ideal for tactical target shooting and long-distance game scouting.

Sightmark introduces the 2 MOA Mini Shot A-Spec, a compact reflex sight for pistols, shotguns, AR-15s and other sporting rifles.

The 2020 Caliber Awards finalists and Appreciation Award nominees have been selected by the National Association of Sporting Goods Wholesalers.

Sightmark has a reputation for making quality, budget-friendly riflescopes. But it’s the company’s line of digital optics capable of working past curfew that has piqued the interest of predator hunters and others.

More shooters are putting red-dots on their pistols, and you should be stocking what they’re looking for.

Hunters can take back the night with the new Pulsar Thermion XG50 thermal riflescope.

The Real Avid Smart-Torq is a technically advanced inch-pound torque driver for optics mounting and gunsmithing.

Holosun’s new flagship pistol optic, the 509T, has a host of features and shooters will appreciate the ultra-durable enclosed design.

A customer with an astigmatism in one or both eyes may see a blurred or distorted reticle when using a red dot or holographic sight. Here’s how you can help.

Trijicon’s marketing for the SRO is focused on target and competitive shooters, but retailers should anticipate sales among handgun hunting and self-defense customers too.

In the market for new day/night vision or thermal binoculars with built in rangefinder? Check out these new models from ATN.

The budget-friendly ThOR LT thermal scope from ATN will run from dusk till dawn on a single charge.