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Bowtech Selects Idea Ranch as Agency of Record

To elevate the Bowtech brand, Idea Ranch will implement an innovative strategy centered around community development.
AR Trigger Upgrade

Trigger Upgrades for AR Accuracy

These 7 drop-in triggers can improve the feel and performance of any AR rifle.
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Trigger Upgrades for AR Accuracy

These 7 drop-in triggers can improve the feel and performance of any AR rifle.
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The ATA Bow Technician Certification Course

Having staff members who have completed the ATA’s Bow Technician Certification Course increases your shop’s marketing value. Sign up and see for yourself!
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Hiring Strategy: How to Play the Negotiation Game

If your best candidate counters your wage offer, do you negotiate or keep interviewing?
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Latest News: The Archery Business Pavilion at SHOT Show in 2024

The Archery Business Pavilion is a NEW part of SHOT Show focused on outdoor, hunting, archery and crossbow companies brought together in a common space. Here’s the latest news!
Proof Research Latitude

Proof Research Latitude .22 Long Rifle

The Proof Research .22-Caliber LR Latitude Rifle was designed for the precision rimfire shooter.
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4 Deadly Deer Scents

Cash in on these deer drawing scents when your customers come shopping for the “silver bullet” that will give them an edge in the whitetail woods.
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Looking at Thermal Options

Among the top companies making and selling thermals: