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Gun Sales Booming: NICS Numbers Record Highs Again

Firearm sales boomed in April 2020 as mandatory checks via the National Instant Check System hit a record number for the month in the NICS's 20-year history.

Precision Rifle Long Range photo by Michael D Faw

How to Capitalize on the Precision Rifle Trend

The precision and long-range markets are not saturated. Customers are shopping and trading up. Gear up and reach out to those precision pursuit customers to make the cash register ring.

Danner Pronghorn Lifestyle1

7 Great Hunting Boots

A good hunt can go bad in a hurry if your feet aren’t comfortable and dry. Here are seven great pairs of hunting boots you should consider offering to your customers.

John hafner 387

A Look at Current Trends in Small Business Advertising and Promotions

As owner of a hunting retail store, are you spending your limited advertising dollars wisely to promote your products and services?

Blue Heron Communications building

Blue Heron Communications Offers Free Industry Services During COVID-19 and Other Archery Business News

Blue Heron Communications offers free industry services during COVID-19; NASP announces On Target for Life Awards; USA Archery names 2020 Collegiate All-American Team; and ATA’s new coloring book for kids.

AB 2020 05 May 2020

May 2020

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May 2020

Custom bowstrings beauty

Offering Custom Bowstrings

We asked three veteran retailers for their thoughts on offering custom bowstrings. Here’s what they had to say.

Apollo Custom Inc beauty

Apollo Custom Inc. Adds Full Automation for Cerakote Application

Apollo Custom Inc. is establishing itself as one of the East Coast’s premier high-volume Cerakote application and laser engraving facilities.

HOWA Chassis Rifle with scope photo Legacy Sports International

Review: Howa Chassis Rifle

Howa's Chassis Rifle is an accurate, long-range rifle package ready to go out of the box.