Ruger’s snub-nosed GP100 is back with the weight, feel and capacity to drive sales

The effects of self defense shootings can be overwhelming for the unprepared.

The year's top 10 stories highlight new guns, optics, and strategies to grow your business.

The self-defense market is strong and these guns are getting a lot of attention.

Help your customers find the self-defense tools that best suit their needs.

The Gravity OWB holster from Safariland is a streamlined, everyday carry solution.

The Cypher 3L Waist/Sling Bag was designed for functional storage and convenient firearm access.

Keltec continues challenging norms with the new PR57 for concealed carry.

Ruger’s RXM 9mm opens more possibilities than the average concealed carry pistol.

These new companies might not be on your radar yet, but they’re worth a serious look.