Whether it’s for small-game, a first rifle or more serious competition, the rimfire rifle remains a robust part of the shooting sports market.
Helmet-mounted digital night vision monocular combines high-sensitivity sensor with advanced HDR image processing.
The Infinity X1 7000L Dual Power Flashlight delivers up to 7,000 lumens of brightness.
Understanding shotgun chokes is relatively simple, but don’t assume your customers know.
When it comes to versatility and comfort, Thompson/Center hasn’t overlooked a thing in its reintroduction of one of the company’s all-time favorites.
Springfield’s updated SAINT Victor line provides advanced performance out of the box.
Build and manage multiple rifle profiles with the Barnes Bullet TrueData Ballistic Calculator.
Sub-gauge guns have gained ground, and more and more turkey hunters are turning to the 28.
Federal Ammunition has added a 6mm ARC 108-grain Berger BT Target load to its Gold Medal lineup.
Hunters and competition shooters have endless options for aftermarket rifle stocks, and those sales lead to more accessory sales.
Lyman has added its Accu-Prime technology to the All-American 8 Turret press and Victory single-station press.
Several selling points and some good options for customers considering a suppressor purchase.
Nosler has added revolver/lever gun loads for its popular ASP line of ammunition.
Girsan’s Influencer X line of 1911s is born of the original but offers more for today’s shooters.
Get brass clean as new with Ballistol’s Multi-Purpose Oil.
The year's top 10 stories highlight new guns, optics, and strategies to grow your business.
Old-school meets new school on a single turkey hunt in Florida, where two very different firearms from Mossberg got the job done and sealed a couple of Royal Slams to boot.
Riton has built relationships and market share with purpose-built optics that deliver real value.
Akkar USA’s feature-filled Coot Magnum 12-gauge is a hard-hitting over/under shotgun.
Fast Fixes, Common Causes and basic prevention for semi-automatic pistol malfunctions
