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Riflescopes2

New Hunting Riflescopes For 2025

Optics are better than ever, as these three scopes demonstrate.

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Burris Optics FastFire E Red-Dot Sight

Burris has expanded its FastFire Series of Red-Dot Sights with the all-new FastFire E — the company’s first fully enclosed emitter reflex sight.

Nomad Huntley Gobbler Smile794

Nomad Outdoor Huntley Lifestyle Shirts

Form meets passion with Nomad Outdoor’s Huntley lifestyle shirts.

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7 Steps to Easy Bow Tuning

Don’t let lousy arrow flight and inconsistent shooting frustrate your customers. Here’s a proven way to get them dialed-in and deadly for serious shooting.

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Pushing Firearms Innovation

Q, LLC is focused on advancing capabilities and technologies through innovative guns and silencers.

Informed Associate 2

Why Customers Dump You and How to Keep Them Engaged

Don’t assume long-term loyalty from your customers. Follow these tips to keep them calling back.

Capture the Skyrocketing Suppressor Market

New ATA Show announcement

Breaking News: 2026 ATA Show Changes Format — Now Multi-Day Event With Expo for the Public Plus a National Archery Tournament!

The 2026 ATA Show will feature an expanded lineup, with a brand new expo for the public and an NFAA Indoor Archery Tournament.

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Bow Review Video: Mathews Lift X 29.5

The 2024 Mathews Lift was one of the company's all-time best sellers. So how does the 2025 Lift X measure up?

Suppressor silencer 4

Capture the Skyrocketing Suppressor Market

Faster approvals, better technology and greater adaptability are driving demand for suppressors.