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The annual IWA Classics outdoors show March 6-9 in Nuremberg, Germany, is set to take place despite concerns about the Covid-19 virus outbreak in China.

From networking with peers and industry associates to enjoying the sights and sounds of Broadway, the Hunting Retailer Show in Nashville offers numerous guaranteed takeaways.

In the latest shooting industry news, Daniel Defense has issued a safety notification for its Delta 5 rifle and Zanders Sporting Goods has been honored by TriStar Arms.

The NSSF, and firearms and ammunition industry, oppose state attorneys general effort to stop jobs-creating rules from going into effect.

Riton Optics’ durable new dangerous game scope delivers in the field and at the cash register.

If you want your store's sales signs stand out to customers, use the most vivid colors available to catch their eye so they can easily find the products.

Don’t let your shop be a gateway for people looking to fast-track their way through the industry.

Begun just nine years ago as a spinoff of Israel Military Industries, IWI is seeing significant sales growth in the sporting industry.

Knowing how to properly calibrate a riflescope is critical for making accurate, effective adjustments.

Be sure to book your room for the Hunting Retailer Show at the Gaylord Opryland by February 14th for the best possible rate.

The Winchester Super X4 Cantilever Buck hits all the right points as an accurate, reliable and soft-shooting slug gun.

New for 2020, the .25-caliber TalonP air rifle from AirForce Airguns will be available in a compact, lightweight carbine configuration.

Trijicon’s marketing for the SRO is focused on target and competitive shooters, but retailers should anticipate sales among handgun hunting and self-defense customers too.

The Gaylord Opryland Resort and Convention Center will play host to the inaugural Hunting Retailer Show in Nashville. Check out what the Gaylord Opryland has to offer.

One of the most recent implications of the Tax Cuts and Jobs Act is the complete overhaul of the W-4 form. With tax season upon us, it’s a good idea for business owners to examine some of the ways in which this familiar document has changed.

People were impressed when Sig Sauer introduced the original MCX. The new MCX Virtus is an improved version of a serious gun designed for serious work.

Night-vision and thermal optics are readily available for the general public, but they can still be costly. Your customers deserve the opportunity to make educated buying decisions. You’re in the perfect position to help.

More reasons exist today to own a safe than ever, including protecting personal documents, jewelry, family heirlooms and firearms. Learn these successful strategies to sell more safes.

To find the best recipe for success with your email newsletters, experiment and adjust. Commonly called A/B testing, the process of finding out what your customers respond to requires patience and time thanks to the number of variables at play.

How did Trijicon’s AccuPower 5-50x56 Extreme Long Range Riflescope stack up in our review, and how can you sell them?